HUGGINS OUTBOARD

The 7/2024 Suzuki price files are available. 
 
This is a major change.  13,885 parts went up in price an average of $5.35 per part.
24 new part numbers added.  
32 part numbers superseded to a different part number.  

Some parts superseded to a higher priced part, see the samples below.

7/2024 was a MAJOR price increase. About 13,885 parts went up in price on average 3.1%. This file includes that price increase. 
7/2023 was a MAJOR price increase. About 15,350 parts went up in price on average 2.9%. This file includes that price increase. 
1/2023 was a MAJOR price increase. About  5,000 parts went up in price on average 3.6%. This file includes that price increase. 
6/2022 was a MAJOR price increase. About  5,000 parts went up in price on average 3.0%. This file includes that price increase. 
1/2022 was a MAJOR price increase. About 13,500 parts went up in price on average 6.9%. This file includes that price increase. 
8/2021 was a MAJOR price increase. About  5,000 parts went up in price on average 6.6%. This file includes that price increase. 
7/2021 was a MAJOR price increase. About 10,000 parts went up in price on average 7.7%. This file includes that price increase. 
1/2021 was a MAJOR price increase. About 14,000 parts went up in price on average 4.0%. This file includes that price increase.


SAMPLE SUZUKI PRICE CHANGES THIS MONTH 

PART#.......... DESCRIPTION................... OLD  .$$ NEW  .$$  DELTA %   DELTA.$$
--------------- ------------------------------ -------- -------- -------- ----------
09289-52002     OIL SEAL                          15.14    16.67     10%        1.53 +
09471-12151     BULB (12V, 60W)                   22.76    25.04     10%        2.28 +
09910-32830     ATT CRANK INSTA                   24.06    26.47     10%        2.41 +
09911-48900     HOLDER,CRANKSHA                   59.74    65.73     10%        5.99 +
09913-50121     REMOVER OIL SEA                   80.96    89.07     10%        8.11 +
09915-74540     ADAPTER OIL PRE                   26.92    30.21     12%        3.29 +
09916-14530     ATTACHMENT VALV                   47.30    52.04     10%        4.74 +
09920-13140     ATTACHEMENT CRN                   16.54    18.56     12%        2.02 +
09922-59420     HANDLE                            53.82    59.21     10%        5.39 +
09923-73210     BEARING REMOVER                   93.35   104.74     12%       11.39 +
09924-52410     SOCKET 41MM                       37.94    41.74     10%        3.80 +
09924-52420     HOLDER SEC BVL                    65.99    74.04     12%        8.05 +
09930-39210     REMVR FLWHL SET                   81.38    96.85     19%       15.47 +
09940-34531     ATTACHMENT,FR F                   35.25    38.79     10%        3.54 +
09942-72410     REMOVER STR END                   99.85   112.03     12%       12.18 +
11141-94720     GASKET,CYL HEAD                   53.40    64.48     21%       11.08 +
11141-95D40     GASKET CYLINDER                   38.77    46.82     21%        8.05 +
11141-98411     GASKET,CYLINDER                   16.29    19.67     21%        3.38 +
11162-94730     GASKET,CYL HEAD                   21.92    26.46     21%        4.54 +
11162-95D20     GASKET,CYL HD C                   23.29    25.63     10%        2.34 +
11261-87E10-0EP COVER,PROTECTIO                   22.34    26.97     21%        4.63 +
11434-95D10     GASKET,UNDER OI                   14.95    16.46     10%        1.51 +
12140-91J10     RING SET PISTON                   34.53    41.69     21%        7.16 +
12911-82010     VALVE,INTAKE                      47.75    52.54     10%        4.79 +
12911-93E00     VALVE,INTAKE                      30.87    33.97     10%        3.10 +
13119-99E00     GASKET,INLET MA                   25.34    30.59     21%        5.25 +
16250-94710     SENSOR ,OIL                       32.05    38.69     21%        6.64 +
25141-90J03     HOUSING,SHIFT R                   51.54    62.23     21%       10.69 +
25311-95J00     CAM,SHIFT                         25.25    27.79     10%        2.54 +
43761-87J30-0EP BRACKET,TILLER                   156.38   188.82     21%       32.44 +
54148-89J00-0EP COVER,UPPER MOU                   61.34    67.49     10%        6.15 +
54211-99J01-0EP COVER,LOWER MOU                   23.91    26.31     10%        2.40 +
54221-99J01-0EP COVER,LOWER MOU                   23.91    26.31     10%        2.40 +
55125-98J00-0EP TAB,TRIM                         104.41   126.08     21%       21.67 +
57621-89J10     SHIFTER,CLUTCH                    50.99    60.67     19%        9.68 +
57621-96L00     SHIFTER, CLUTCH                   86.11   102.46     19%       16.35 +
61131-93J01-YKV COVER,OILPAN ST                  267.98   323.58     21%       55.60 +
61141-93J01-YKV COVER,OIL PAN P                  295.97   357.39     21%       61.42 +
61141-96J13-YKV COVER,OIL PAN P                  184.40   222.66     21%       38.26 +
61435-92J30     MARK,EMBLEM (14                   11.41    13.78     21%        2.37 +
61435-93J80     MARK,EMBLEM REA                   15.45    17.00     10%        1.55 +
61443-87L21     STRIPE,ENG COVE                   50.66    61.17     21%       10.51 +
61446-93J33     DECAL,EFI/VVT                     14.52    17.53     21%        3.01 +
61453-87L21     STRIPE,ENG COVE                   46.29    55.89     21%        9.60 +
61458-97J10     LABEL ENGINE CO                   13.74    16.60     21%        2.86 +
61633-90J02-0EP LEVER,HOOK REAR                   71.26    86.04     21%       14.78 +
65110-97810     TANK & BRACKET                    44.90    49.40     10%        4.50 +
65510-97J00     CAP ASSY,FUEL T                   36.52    44.09     21%        7.57 +
99011-87J09-03A O/M DF40/50 200                   10.78    26.23    143%       15.45 +
99011-88L10-03B DF40A/50A/60A-2                   10.78    26.23    143%       15.45 +
99011-96J00-03A O/M DF150 2006                    10.78    26.23    143%       15.45 +
990C0-10004     DUAL STEERING K                  207.85   318.99     53%      111.14 +
99500-94J01-01E SERVICE MANU 05                   49.52    54.49     10%        4.97 +
99501-87J50-01E SUPPLEMENTARY                     23.85    26.26     10%        2.41 +



SAMPLE SUZUKI SUPERSEDE CHANGES THIS MONTH 

PART#..........    PART#.......... DESCRIPTION................... OLD  .$$ NEW  .$$ DIFF
---------------    --------------- ------------------------------ -------- -------- ----
10004-98832    --> 10004-98833     LONG BLOCK 300A                13826.30 14102.81 +
12000-98Y22    --> 12000-98Y23     CYL HD SET,PORT                 2788.77  2793.17 +
16910-94L00    --> 16910-94L01     GAUGE,OIL LEVEL                   16.36    17.50 +
17400-96833    --> 17400-96834     M-KIT 150175200                  143.19   146.06 +
17400-98866    --> 17400-98867     K-MIT12,DF250A/                  257.95   263.50 +
17400-98873    --> 17400-98874     M-KIT DF350A (1                  377.95   385.90 +
33920-96L90    --> 33920-96LF0     ECU                             1541.30  1932.67 +
33920-96LA0    --> 33920-96LG0     UNIT,ENGINE CON                 1541.30  1867.32 +
36620-93J21    --> 36620-93J22     HARNESSADAPTER                   162.78   167.61 +
48641-96J03    --> 48641-96J04     MANIFOLD,PTT                     965.72   999.52 +
50020-96Y12-YAY--> 50020-96Y13-YAY L/U  DF150ASL/2                 3263.92  3329.19 +
50040-93839-0EP--> 50040-93840-0EP L/U(DF200/225/2                 4072.60  4154.05 +
50060-98835-YAY--> 50060-98836-YAY LU(DF350/325/30                 6845.28  6982.18 +
Please contact Huggins for more information about updates.


The 2024 Suzuki monthly price file subscription is $600. This will start in January 2024 and end in December 2024. The button below is hosted by PayPal. It will allow you to pay with a credit card if you would rather not use your PayPal account. You might see "Checkout as guest" or "Pay with credit or debit card" as an option on the bottom of one of the PayPal screens. There IS a way to just use your card. Huggins no longer needs to know your credit or debit card numbers. The credit card industry would prefer if you entered your card number directly into the payment screen like we have setup for you. You do not have to use PayPal. If you use the "Buy Now" button and pre-pay, your phone call to Huggins will be alot simpler. In fact, you will not even need to call Huggins at all. If you follow the screens and do the payment online, after payment you will be given an option to "Return to merchant" and this will give you the password online.




DOWNLOAD SITE #1 (Faster) Password is all lower case. Call Huggins for the password.

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MONTHLY PRICE UPDATE HISTORY:
07/2024 = 64,394 parts.  Sample Part# 11141-94720     GASKET,CYL HEAD  Old: $  53.40   New: $  64.48
06/2024 = 64,335 parts.  Sample Part# 990A0-99303-YEL SUZ PENNANTS YE  Old: $  59.95   New: $  99.95
05/2024 = 64,335 parts.  Sample Part# 99000-25140     MOLY PASTE       Old: $  44.95   New: $  54.95
04/2024 = 64,321 parts.  Sample Part# 57621-98600     SHIFTER,CLUTCH   Old: $  26.13   New: $  27.81 ->57621-986L0
03/2024 = 64,293 parts.  Sample Part# 09471-12150     BULB 12V,51W 90  Old: $  14.43   New: $  25.49
02/2024 = 64,274 parts.  Sample Part# 16510-87J02     FILTER ASSY,OIL  Old: $   8.60   New: $  14.60
01/2024 = 64,219 parts.  Sample Part# 990A0-15111-2XL SUZUKI BLK TECH  Old: $ 119.95   New: $ 129.95
12/2023 = 64,200 parts.  Sample Part# 61403-96801-YAY COVER SET,ENG 1  Old: $1495.55   New: $1650.24
11/2023 = 64,143 parts.  Sample Part# 990A0-15110-1XL SUZUKI HTHR BLK  Old: $  69.96   New: $  89.95
10/2023 = 64,057 parts.  Sample Part# 990C0-03C10     C10 BOND COLOR   Old: $ 621.22   New: $ 639.86 ->990C0-04C10
09/2023 = 64,036 parts.  Sample Part# 50040-93839-0EP L/U(DF200/225/2  Old: $4782.15   New: $4072.60
08/2023 = 64,012 parts.  Sample Part# 48000-98L05     TRIM ASSY,POWER  Old: $1842.15   New: $1714.75 ->48000-98L06
07/2023 = 63,961 parts.  Sample Part# 61431-87J00-0EP HANDLE,TILT UP   Old: $  82.16   New: $ 105.45
06/2023 = 63,937 parts.  Sample Part# 50010-94802-YAY L/U (25A/30A)    Old: $1296.46   New: $1434.63 ->50010-94806-YAY
05/2023 = 63,796 parts.  Sample Part# 990A0-06E16-04Z ECSTAR S.GSKT 1  Old: $  23.95   New: $  29.95
04/2023 = 63,779 parts.  Sample Part# 48000-98J12     TRIM ASSY,POWER  Old: $1876.25   New: $2091.71
03/2023 = 63,727 parts.  Sample Part# 990A0-92001     OPTIMATE 3 CHAR  Old: $  71.95   New: $  74.95
02/2023 = 63,699 parts.  Sample Part# 99103-HYPOD     WARRANTY HYPOID  Old: $   7.91   New: $  12.16
01/2023 = 63,673 parts.  Sample Part# 09951-18720     STOPPER, PROPEL  Old: $ 275.23   New: $ 283.49
12/2022 = 63,644 parts.  Sample Part# 990A0-15103-2XL RMY PULOVR 23-8  Old: $  54.95   New: $  79.95
11/2022 = 63,574 parts.  Sample Part# 990A0-99303-WHT SUZ PENNANTS WH  Old: $  69.95   New: $  79.95
10/2022 = 63,535 parts.  Sample Part# 56120-93J70-Y5S HOUSING,PROP SH  Old: $ 313.77   New: $ 432.67
09/2022 = 63,486 parts.  Sample Part# 48427-87D00     O RING,PISTON    Old: $   1.45   New: $   2.73
08/2022 = 63,363 parts.  Sample Part# 09471-12151     BULB (12V, 60W)  Old: $  13.15   New: $  19.97
07/2022 = 63,298 parts.  Sample Part# 990A0-99105-010 WATER BOTTLE,SU  Old: $  29.95   New: $  36.95
06/2022 = 63,211 parts.  Sample Part# 09482-00209     SPARK PLUG B9EG  Old: $   7.60   New: $  11.73
05/2022 = 63,164 parts.  Sample Part# 990C0-98L70     DIGI FOOT THROT  Old: $ 664.95   New: $ 866.66
04/2022 = 63,097 parts.  Sample Part# 990A0-92001     OPTIMATE CHARGER Old: $  64.95   New: $  71.95
03/2022 = 63,067 parts.  Sample Part# 99924-29810-LPT REMOVER, PROP N  Old: $  58.63   New: $  94.15
02/2022 = 62,996 parts.  Sample Part# 17400-95502     KIT,WATER PUMP   Old: $  87.99   New: $  92.39
01/2022 = 62,931 parts.  Sample Part# 57621-93J00     SHIFTER,CLUTCH   Old: $ 135.42   New: $ 170.62
12/2021 = 62,846 parts.  Sample Part# 99950-18202-XXL DISCONTINUED     Old: $  53.95   New: $  59.95
11/2021 = 62,801 parts.  Sample Part# 990A0-01E81-01Q HYPOID GEAR 90W  Old: $   9.83   New: $   9.95
10/2021 = 62,792 parts.  Sample Part# 34804-99E00     TRIM SENDER SET  Old: $  97.95   New: $ 151.85
09/2021 = 62,704 parts.  Sample Part# 990A0-99387     ECSTAR TABLE     Old: $ 899.95   New: $1329.95             
08/2021 = 62,645 parts.  Sample Part# 55100-99J31-0EP CASE ASSY,GEAR   Old: $ 270.37   New: $ 292.00      
07/2021 = 62,532 parts.  Sample Part# 50010-89821-0EP LOWER UNIT,99B1  Old: $1108.92   New: $1497.04
06/2021 = 62,429 parts.  Sample Part# 34804-99E00     TRIM SENDER SET  Old: $ 120.51   New: $  97.95
05/2021 = 62,357 parts.  Sample Part# 990A0-06E70-03Z ECSTAR S.GSKT    Old: $  23.42   New: $  23.95
04/2021 = 62,287 parts.  Sample Part# 990A0-06E16-04Z ECSTAR S.GSKT 1  Old: $  23.42   New: $  23.95
03/2021 = 62,211 parts.  Sample Part# 61124-93J40     GROMMET,R/CON C  Old: $  18.95   New: $  15.43                     
02/2021 = 62,145 parts.  Sample Part# 09904-41040-003 CABLE,SDS-II D   Old: $ 170.90   New: $ 227.09
01/2021 = 62,039 parts.  Sample Part# 65000-95J01     6GAL EPA APPRO   Old: $ 109.87   New: $ 130.10
12/2020 = 61,830 parts.  Sample Part# 990C0-80003     FUEL GAUGE BLA   Old: $  49.88   New: $  65.32
11/2020 = 61,671 parts.  Sample Part# 990C0-11002-017 CABLE 17 FT EX   Old: $  42.15   New: $  66.83
10/2020 = 61,380 parts.  Sample Part# 58100-94512-019 PROP(3X13X17)    Old: $ 205.17   New: $ 147.27
09/2020 = 61,068 parts.  Sample Part# 17400-92J23     WTR PUMP KIT DF1 Old: $  47.53   New: $  64.16
08/2020 = 60,962 parts.  Sample Part# 09924-34510     TOOL BACKLASH    Old: $  19.18   New: $  50.13
07/2020 = 60,810 parts.  Sample Part# 990A0-99290-048 48" SUZ DECAL    Old: $  21.95   New: $  29.95
06/2020 = 60,715 parts.  Sample Part# 17400-94L20     KIT,WATER PUMP   Old: $ 118.08   New: $  42.32
05/2020 = 60,665 parts.  Sample Part# 58100-94512-019 PROP(3X13X17)    Old: $ 205.17   New: $ 147.27
04/2020 = 60,560 parts.  Sample Part# 67000-98JJ5     KIT TRIPLE ENG   Old: $1891.92   New: $2590.77
03/2020 = 60,514 parts.  Sample Part# 67200-91J20     REMOTE CONTROL   Old: $ 501.62   New: $ 436.66
02/2020 = 60,687 parts.  Sample Part# 58100-94500-019 PROP(3X13.5X15)  Old: $ 205.17   New: $ 441.80
01/2020 = 60,417 parts.  Sample Part# 44200-23810     CAP FUEL TANK    Old: $  32.92   New: $  36.22
12/2019 = 60,358 parts.  Sample Part# 990A0-16267-2XL S LINE PERF LO   Old: $  39.95   New: $  44.95
11/2019 = 60,311 parts.  Sample Part# 58100-94500-019 PROP(3X13.5X15   Old: $ 205.17   New: $ 441.80
10/2019 = 60,226 parts.  Sample Part# 61810-87810-0EP COVER SET,SIDE   Old: $ 288.86   New: $ 347.69
09/2019 = 60,089 parts.  Sample Part# 58100-94500-019 PROP(3X13.5X15   Old: $ 205.17   New: $ 565.00
08/2019 = 60,032 parts.  Sample Part# 57301-98810     GEAR SET,CONTR   Old: $ 191.21   New: $ 565.00
07/2019 = 59,920 parts.  Sample Part# 17400-98551     KIT,WATER PUMP   Old: $  19.79   New: $  23.56
06/2019 = 59,884 parts.  Sample Part# 99950-15002-MED DISCONTINUED     Old: $  49.95   New: $  64.95
05/2019 = 59,851 parts.  Sample Part# 990A0-99290-048 48" SUZ DECAL    Old: $  17.95   New: $  21.95
04/2019 = 59,804 parts.  Sample Part# 99500-95J00-01E S/M DF25 V-TWI   Old: $  45.03   New: $  90.00
03/2019 = 59,732 parts.  Sample Part# 990A0-99E01     ECSTAR OIL DIS   Old: $ 700.00   New: $ 999.95
02/2019 = 59,681 parts.  Sample Part# 65700-87D83     HOSE,FUEL        Old: $ 141.50   New: $ 184.06


QUESTION: Why do we give you a sample part number every month?
ANSWER: So you can check the price of this part# and make sure the price update loaded properly.

QUESTION: Is the 3.1% price increase by Suzuki in July 2024 outrageous?
ANSWER: No, it is in line with the other marine industry price increases and inflation in general.

QUESTION: Is the 2.93% price increase by Suzuki in July 2023 outrageous?
ANSWER: No, it is in line with the other marine industry price increases in mid 2023. This is in line with Volvo's July 2023 increase of 2%. This is in line with Tohatsu's June 2023 increase of 4%. This is less than Evinrude's April 2023 increase of 10%.

QUESTION: Is the 3.62% price increase by Suzuki in January 2023 outrageous?
ANSWER: No, it is in line with the other marine industry price increases in January 2023. This is alot less than Yamaha's January 2023 increase of 6.13%. This is alot less than Mercury's January 2023 increase of 5.8%. This is alot less than Volvo's January 2023 increase of 7%.

QUESTION: Is the 3.00% price increase by Suzuki in June 2022 outrageous?
ANSWER: No, it is in line with the other marine industry price increases in recent months.

QUESTION: Is the 6.88% price increase by Suzuki in January 2022 outrageous?
ANSWER: No, it is in line with the other marine industry price increases around that time.

QUESTION: Was the 6.6% price increase by Suzuki in August 2021 outrageous?
ANSWER: No, only about 5,000 of the 62,645 parts went up in price. The others did not go up at all. This is in line with other marine manufacturers. It is less than the Mercury price increases in June & July.

QUESTION: Was the 7.73% price increase by Suzuki in July 2021 outrageous?
ANSWER: No, only about 10,000 of the 62,532 parts went up in price. The others did not go up at all. This is in line with other marine manufacturers. It is less than the Mercury price increases in June & July.

QUESTION: Was the 4% price increase by Suzuki in February 2021 outrageous?
ANSWER: No, it is in line with the Yamaha price increase from January 2021. It is less than the 10% Mercury price increase from January 2021.

QUESTION: How should a dealer react to the compound price increases in the marine industry in recent years?
ANSWER: Be sure you are selling the parts at their current retail price. Reprice merchandise that has a price on it in your showroom or ship's store. You cannot afford to sell at the old retail and then re-buy at the new cost. It is not only marine parts that have increased, it is almost everything. COVID required that companies buy from higher priced sources just to meet the demand. Prices had to go up because the cost to the companies was higher. This would be a good time to evaluate your shop labor rate also.

If your shop labor rate was $100 per hour in 2019.
It should have gone to $105 per hour in 2020.
It should have gone to $115 per hour in 2021.
It should have gone to $125 per hour in 2022.
It should have gone to $135 per hour in 2023.
It should go to $140 per hour in 2024.

(Bureau of Labor Statistics, Civilian workers, Installation, maintenance, and repair)

This depends on your local economy also. In smaller cities, your rates might be under these. In larger cities, your rates might be over these. But the ratio should still be true. Your 2023 shop labor rate should have been be 8 to 10 percent higher than your 2022 shop labor rate. Your 2024 shop labor rate should be about 5 percent higher than your 2023 shop labor rate. Do not jeopardize your business by trying to save your customers too much money. Your customers want you to be around year after year to serve them.

For questions about this web page, please contact:
Huggins Outboard         (919) 787-1836
Attn: Robert Huggins     (919) 787-1890 fax
7524 Tanglewild Drive    robert@hugginsweb.com
Raleigh, NC 27613